Fractional CMO · Milan · Europe

Rent a fractional CMO.

Senior marketing leadership, embedded part-time in your business. Calibrated to the hours and budget you actually need. For founders, CEOs and PE-backed teams where growth has plateaued or the founder is still acting as CMO.

Niklas Lindahl, fractional CMO based in Milan

€120M

Marketing budget owned as CMO of LeoVegas Group

€50M

Incremental revenue generated in under 12 months

€607M

MGM acquisition of LeoVegas this work helped enable

In short

What is a fractional CMO?

A fractional CMO is a senior marketing leader who runs your marketing function part-time and embedded in the team, typically one to three days a week for six to eighteen months. You get the strategy, the demand engine and the board reporting of a full-time CMO at a fraction of the cost, with someone who has already done the job.

Who it is for

Founders and CEOs who need a real CMO, not another agency.

Scale-ups €2M–€75M

Revenue is real but growth has flattened and the founder is still wearing the CMO hat.

PE-backed mid-market

There is a value-creation clock and marketing has to professionalise fast.

SaaS, consumer, digital

Categories where positioning, demand, brand and martech compound or die.

The operator

Fifteen years building marketing engines that move the number.

Former CMO of LeoVegas Group, where a €120M marketing budget produced €50M of incremental revenue in under twelve months and helped enable the €607M MGM acquisition. Founder of Optimized Group (sold for €1.35M). Italy MD who took a €3M business to €18M in a year. Now embedded, part-time, inside companies that have to grow. Full track record at niklaslindahl.com; interim CEO practice at actionisnow.com.

Read the full background